> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://docs.helixo.co/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Buy Bundle or Nothing! #4

In 2019, [Amazon's net revenue](https://www.statista.com/statistics/266282/annual-net-revenue-of-amazoncom/) amounted to 280 billion US Dollars, a record figure.

And In the year 2006, Amazon's CEO revealed that it's 35% of sales is contributed by upselling and cross-selling efforts. So you can think about how much amount it is for Amazon.

Bundling products that are likely to use with the main product with a pinch of discount will attract more buyers.

Consider some real-world examples,

**Example #1:** `Dog harness collar` **vs** Bundle with `Dog harness collar + an Additional leash` with a 10% discount if bought together.

**Example #2:** `iPhone 12` alone vs Bundle of `iPhone 12 + Protective case` or `iPhone 12 + AirPods` with a 10% discount if bought together.

**Example #3:**  `Chainsaw` alone vs Bundle of `Chainsaw + Protective glasses` with 15% discount.

**Example #4:** `Shoes` alone vs Bundle of `Shoes + 2 pair of socks` with 10% off when bought together.

**Example #5:** `Toilet Sprays` alone vs Bundle of `Toilet Sprays + Toilet Sanitiser` or `Toilet Sprays + Toilet Sanitiser + Toilet Soap` with 20% off

***Which one do you prefer to buy personally?*** Consider yourself as a buyer for you needs. 

> **Pro Tip!** 
> Frequently Bought Together is also called a Bundle by some people, but both are different in the way it works in Upsell Funnel Engine.
> You can read more here: 
> [Bundle vs Frequently Bought Together differences?](https://docs.helixo.co/en/article/bundle-vs-frequently-bought-together-differences-pys6hc/)

Let's see how to create a bundle offer. 
[How to create bundles?](https://docs.helixo.co/en/article/how-to-create-bundles-l4j1vx/)
## How to create a bundle offer?

Step 1: Click on `create new funnel`

Step 2: Select the `trigger product`  and click `next`

![Selecting trigger for bundle offer](https://storage.crisp.chat/users/upload/plugin/-/c/6/1/d/c61d79638ebd5800/3141877a-c150-80f1-a720-f26565_152xms8.gif)

Step 3: Click `create widget`

Step 4: Select `manual` as product recommendation and  select `offer type` as `Bundle upsell` and click `next`

**Step 5**: Select widget-style - `Popup` , widget behaviour `cross sell`widget placement on`product page` and click `complete setup`

**Step 6**: Select upsell products and give discounts**,** `Save & Publish` 

![Create bundle widget in upsell funnel engine](https://storage.crisp.chat/users/upload/plugin/-/c/6/1/d/c61d79638ebd5800/3141877a-c150-8094-8cb5-d52248_1m8493x.gif)

Hope you've got some value from this article. Let us know your feedback 🙂  We are excited to hear your thoughts.

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