🎁 Creating a Free Gift Campaign in HUE Free Gift Upsell

Free gift campaigns are one of the best ways to increase customer engagement and encourage higher cart value.

With HUE Free Gift Upsell, you can automatically reward customers with free gifts based on different conditions.

This guide will help you create a simple free gift campaign.

What is a Free Gift Campaign?

A free gift campaign allows customers to receive products at no extra cost when certain conditions are met.

Examples:

• Free gift on orders above ₹999
• Buy a product and get a free gift
• Let customers choose their free gift

Free gifts are added to the cart without replacing existing products

🎥 Quick setup overview

Watch the complete setup flow below to quickly understand how the campaign works.

Steps to create a free gift campaign

Step 1 - Open HUE Free Gift Upsell

• Go to your Shopify Admin
• Open HUE Free Gift Upsell

Step 2 - Open campaigns section and select Create Gift offer

• Click Campaigns
• Click Create campaign
• Choose Gift offer
• Click Create gift offer

Step 3 - Choose campaign template

Select the type of free gift campaign you want to create.

Available options:

• Start from scratch
• Spend X, Get X Free
• Buy X, Get Y Free
• Automatic Free Gift
• Shopper Chooses Gift

Choose the template that best matches your campaign goal.

Step 4 - Configure trigger condition

Choose when the free gift should appear.

Available conditions:

• All products
• Above specific cart value
• Specific product

Step 5 - Configure gift behavior

Choose how the free gift should be added to the cart.

Available options:

• Auto-add gift to cart

Gift is automatically added when conditions are met

• Shopper manually selects gift

Customers can choose their preferred gift

Step 6 - Select gift products

• Click Select Gift Products
• Choose the products you want to offer as free gifts

Step 7 - Configure additional options

You can also enable additional promotional features.

Available options:

• Notification
• Announcement bar

These options help improve visibility for your free gift campaign.

Step 8 — Save and publish the campaign

• Click Save & Publish

Your free gift campaign is now live on your store 🎉

How free gift campaigns work on the store

Customers will automatically receive free gifts or be allowed to choose gifts when the configured conditions are met.

Supported experiences:

• Automatic free gift addition
• Gift selection popup
• Cart-based rewards
• Product-specific rewards

💡 Tips for better free gift campaigns

• Offer low-cost but attractive products
• Set realistic cart value targets
• Use seasonal or limited-time gifts
• Promote gifts clearly using notifications
• Avoid offering too many gift choices

Updated on: 12/05/2026